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Marketing Resource Management Market to Reach US$8.60 Bn by 2029 at a CAGR of 11.7%
Market Overview:
The global marketing resource management (MRM) market was valued at US$3.96 billion in 2022 and is expected to reach US$8.60 billion by 2029, growing at a compound annual growth rate (CAGR) of 11.7%.
For a preview of the dynamic Marketing Resource Management Market, please follow this link: https://www.maximizemarketresearch.com/request-sample/116636
Market Introduction:
Businesses are increasingly turning to MRM solutions to streamline their marketing processes, ensuring brand and regulatory compliance, and reducing cycle times. This press release highlights key findings from a recent report on the global MRM market, including market size, growth, segmentation, and key players.
Market Dynamics:
Several factors are driving the growth of the MRM market:
- Rising demand for brand and regulatory compliance: Businesses are facing stricter regulations and a growing need to protect their brands, leading to increased adoption of MRM solutions.
- Need to reduce marketing cycle times: MRM helps businesses optimize content distribution and duplication, streamlining marketing processes and reducing cycle times.
- Growing diversity of delivery channels: Businesses are using a wider range of marketing channels, making it essential to have a centralized system for managing resources.
Market Segmentation:
The MRM market is segmented by:
- Solution: Brand & Advertising Management, Capacity Planning Management, Creative Production Management, etc.
- Services: Consulting & Implementation, Training, Support & Maintenance
- Deployment: Cloud, On-premise
- Organization size: Large Enterprises, Small & Medium Enterprises
- End-user: BFSI, Consumer Goods & Retail, Healthcare, etc.
Market Players:
1. Oracle
2. SAP
3. SAS
4. Adobe
5. Aprimo
6. Brandmaker
7. Allocadia
8. HCL Technologies
9. Wedia
10. Infor
11. inMotionNow
12. Seismic
13. Sitecore
14. Contentserv
15. IBM
16. Smartsheet
17. Capital ID
18. BrandMaster
19. Simple
20. Wrike
21. Marcom Central
22. TapClicks
23. Admation
24. Marvia
Regional Insights:
North America currently holds the largest market share, followed by Europe and Asia Pacific. The Asia Pacific region is expected to witness the highest growth rate during the forecast period due to the rising production of passenger vehicles and increasing disposable income.
Leverage our customized research report summaries to gain a strategic edge in the ever-evolving Marketing Resource Management Market: https://www.maximizemarketresearch.com/market-report/global-marketing-resource-management-market/116636/
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