by on October 16, 2023

Multiexperience Development Platforms (MXDP) Market Forecast to 2032

The global Multiexperience Development Platform (MXDP) market size is expected to reach USD 19.48 billion at a steady revenue CAGR of 21.8% in 2032, according to the latest analysis by Emergen Research. The rising need for custom mobile app development is a major factor driving market revenue growth. MXDP offers professional developers an integrated set of front-end development tools and back-end services that enable scalable development of fit-for-purpose apps across digital touchpoints. It is not necessary to hire a large number of developers who are proficient in a wide range of platforms, operating systems, and programming languages. An MXDP enables one’s current team to create a single and custom cloud-native app that can be installed on any device, using a single code base and many channels. Multiexperience platforms automate testing, Systems Applications and Products (SAP) back-end integrations, and DevOps in a real plug-and-play manner as they digitize one’s processes. They also offer a way to deliver apps without publishing them in an app store, which is a requirement for internal company apps, as well as a completely distributed deployment mechanism.

The comprehensive and significant market research study on Multiexperience Development Platform offers business strategies, qualitative and quantitative analyses, and emerging trends. The report provides an in-depth examination and analysis of the key elements of the global Multiexperience Development Platform Market. By conducting extensive primary and secondary research and analyzing the drivers, constraints, challenges, trends, and opportunities of the Multiexperience Development Platform Market, the research analysts created this report.

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The global Multiexperience Development Platforms (MXDP) market report employs an extremely extensive and perceptive process that analyzes statistical data relating to services and products offered in the market. The research study is a pivotal document in understanding the needs and wants of the clients. The report is comprised of significant data about the leading companies and their marketing strategies. The Multiexperience Development Platforms (MXDP) industry is witnessing an expansion and change of dynamics owing to the entry of several new players.

The study outlines the rapidly evolving and growing market segments along with valuable insights into each element of the industry. The industry has witnessed the entry of several new players, and the report aims to deliver insightful information about their transition and growth in the market. Mergers, acquisitions, partnerships, agreements, product launches, and joint ventures are all outlined in the report.

Appian, GeneXus, IBM, Mendix Technology BV, Microsoft, Oracle, OutSystems, Pegasystems Inc., Salesforce, Inc., and SAP

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Some Key Highlights From the Report

On 19 August 2022, Globant, a digitally native company focused on redefining enterprises through cutting-edge technology launched Fast Code Studio. Globant's new studio aims to create the future of coding through a collection of adaptable and dynamic platforms that speed up time-to-market for their clients while simultaneously adding value. This new studio will make use of platforms from Globant X, an innovation hub that aids in platformization of Globant's most game-changing technology, including GeneXus for multi-experience development, Augoor for assisted coding, and MagnifAI for smarter testing.

The platforms segment is expected to account for largest revenue share in the global market over the forecast period. Using multi-experience development platforms, software engineering teams can quickly create complex, interconnected user experiences for web, mobile, conversational, digital twin, Internet of Things (IoT), and Augmented Reality (AR) apps. The focus is therefore on creating tools that will enable a software engineering team to work more productively and successfully complete more projects. This is the reverse of low-code, which seeks to promote ‘Citizen Developer.’

The on-premises segment is expected to account for highest revenue share in the global market over the forecast period. Businesses do not want that private information they handle to end up in wrong hands and on-premises solutions avoid this situation. Organizations are responsible for determining who has access to their own MXDPs and who does not. When selecting a cloud vendor, organizations are required to sign a lengthy contract. Occasionally, a single agreement binds a company for ten, fifteen, or even more years. When using on-premises, this is not the case. They can change to a different infrastructure whenever they want and are completely independent. On-premises software can help a corporation become more adaptive.

The Banking, Financial Services, and Insurance (BFSI) segment accounted for largest revenue share in 2021. There are various benefits to adopting MXDP, especially for the BFSI sector, which enhances real-time deployment control, is extremely secure, and shortens the time to market for mobile apps. Development of online and mobile apps is made simple by MXDP platform, which also offers voice calling, augmented reality, chat, and wearable-based experiences. It follows the ‘build once, deploy as many times and across devices’ tenet, which makes it easy to increase income and offer top-notch customer experiences. With the aim of reducing operational processes and encouraging market expansion, low-code and MXDP are being implemented at an increasing rate.

The North America market is expected to account for largest revenue share during the forecast period attributed to increasing activities by key market players in countries in this region. For example, GrowthSpace, the first outcome-driven individual development platform in the world, has unveiled a comprehensive service that enables companies to provide staff members tailored programs that hasten onboarding, enhance performance, and have a long-lasting effect. Planning, managing, and evaluating development programs that incorporate both internal and external experiences may be done by Human Resource (HR) and Learning and Development (L&D) experts from a single location due to one-stop shop. This platform connects employees with the largest and most accessible global network of external business experts spanning over 60 countries across over 70 domains, including hard and soft skills, to promote individual and organizational success through integrative individual as well as group experiences.

Market Overview:

The report bifurcates the Multiexperience Development Platforms (MXDP) market on the basis of different product types, applications, end-user industries, and key regions of the world where the market has already established its presence. The report accurately offers insights into the supply-demand ratio and production and consumption volume of each segment.

Segments Covered in this report are:

Component Outlook (Revenue, USD Million; 2019–2032)



Deployment Type Outlook (Revenue, USD Million; 2019–2032)



Organization Size Outlook (Revenue, USD Million; 2019–2032)

Small-and-Medium-Sized Enterprises (SMEs)

Large Enterprises

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The research report offers a comprehensive regional analysis of the market with regards to production and consumption patterns, import/export, market size and share in terms of volume and value, supply and demand dynamics, and presence of prominent players in each market.

Regional Analysis Covers:

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Furthermore, the report provides the analytical data in an organized format segmented into charts, tables, graphs, figures, and diagrams. This enables readers to understand the market scenario in an easy and beneficial manner. Moreover, the report aims to impart a prospective outlook and draw an informative conclusion to assist the reader in making lucrative business decisions. The report, in conclusion, provides a detailed analysis of the segments expected to dominate the market, the regional bifurcation, the estimated market size and share, and comprehensive SWOT analysis and Porter’s Five Forces Analysis.

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